In a stock exchange notification, Kolkata-based Emami said the investment was in line with its strategy to invest in the health and wellness segment and would also help the company enter the juice segment. It has acquired a stake in Axiom Ayurveda and its associates.
Axiom Ayurveda sells beverages under the brand name AloFrut .
Empower Your Corporate Journey with Strategic Skill Courses
Offering College | Course | Website |
---|---|---|
Indian School of Business | ISB Venture Capital and Private Equity Program | Visit |
MIT | MIT Technology Leadership and Innovation | Visit |
IIM Kozhikode | IIMK Financial Analysis & Financial Management | Visit |
IIM Lucknow | IIML Advanced Programme in Human Resource Management | Visit |
In a stock exchange notification, Kolkata-based Emami said the investment was in line with its strategy to invest in the health and wellness segment and would also help the company enter the juice segment. It has acquired a stake in Axiom Ayurveda and its associates.
The acquisition of 26% of the paid-up share capital of Axiom Ayurveda is on a fully diluted basis, through primary infusion and secondary buyouts, and is expected to be completed within one month, Emami said in the notification.
Axiom Ayurveda sells a proprietary fusion of aloe vera pulp with fruit blend under AloFrut. Apart from AloFrut, which is its main product, the company has a range of carbonated beverages, including mocktails and energy drinks. It is also present in ayurvedic healthcare juice segment under the Jeevan Ras brand.
- Front Page
- Pure Politics
- Brands & Companies
- Companies
- Learn more about our print edition More
-
Now, Tesla Rival VinFast Looks to Make in India
Vietnamese electric vehicle maker VinFast Auto – a deemed Tesla rival that emerged as the world’s third most valuable carmaker last month – is mulling setting up a manufacturing unit in India, multiple people aware of the development told ET.
Festive Wave may Lift IIP Growth in Coming Mths
India’s industrial economy is expected to receive a festive bump, growing around 6% year-on-year in the next couple of months with improvement in monsoon rains, softening inflation, and election-related rise in spending adding to the festive sentiment.
Desi Snack Packs are a $1b Bite for Haldiram’s
Traditional sweets and snacks brand Haldiram’s earned over a billion dollars from packaged snacks during FY23, as Indians prefer to munch more desi snacks instead of Western ones such as chips.
Read More News on
Download The Economic Times News App to get Daily Market Updates & Live Business News.
… more less
ETPrime stories of the day