Wisteria, currently in full bloom across the UK, could add up to 5 per cent to the price of your home – so smitten are homebuyers with the look of the trailing purple flowers.
Last year the Royal Horticultural Society (RHS) reported a surge in demand for the English garden favourite, which gently grows across brickwork before exploding into colour in the spring.
It’s a staple in British period dramas, with the Netflix series Bridgerton apparently sparking a huge demand for pots of it after the latest season aired in 2022.
Flowering for weeks on end between April and June – and occasionally offering a second flourish at the summer’s end, wisteria can transform the way a home looks when it blooms.
Add in a fragrant scent, and it’s little wonder that homeowners are seduced by the flower when potentially considering a property purchase.
Homebuyers are often led by the dream of a forever home, and a well-established Wisteria plant – with ambrosial scent – can be hugely enticing, says garden expert Rosebie Morton (stock image)
A well-established standard wisteria plant costs around £40 but estate agents have predicted it could add up to 5 per cent on to the value of a home – offering a handsome return.
Rosebie Morton, founder of The Real Flower Company, says people looking for the dream home are often seduced by an ambrosial exterior aesthetic.
She tells FEMAIL: ‘Buying a home can be an incredibly emotional process and there’s plenty of research connecting scent and emotion.
‘Not only does wisteria look beautiful, it’s a highly fragrant flower with musky notes which linger in the air, evoking a sense of being in the English countryside no matter where you are.
‘Potential buyers experiencing this as they walk through your front door are already associating the property with positivity and forming an emotional connection to the home.’
She warns though that the plant is slow-maturing so buying a pot now and hoping for instant blooms is unlikely to happen: ‘Those looking to recreate the effect could be waiting up to five years for the plant to bloom, depending on how it was bought or grown.
‘However, to have a fully matured wisteria plant adorning the front of a house or doorway could be as attractive as a house with a loft conversion or en-suite for some buyers.’
And the plant is also great for the rest of your garden, says Sam Jenkinson, a garden expert at shed specialist Tiger.
A well-established standard wisteria plant costs around £40 but estate agents have predicted it could add up to 5 per cent on to the value of a home – offering a handsome return (stock image)
He says: ‘Wisteria has a long history in British gardening culture and the quintessential associations it holds brings a touch of nostalgia and heritage to a traditional home or garden.
‘As well as looking beautiful, Wisteria flowers attract bees, butterflies, and other pollinators, contributing to the biodiversity of a garden which is hugely relevant in the gardening world right now has the re-wilding trend continues to grow.’
HOW WISTERIA CAN ADD VALUE TO YOUR HOME
USE IT TO FRAME OUTDOOR LIVING SPACE
Sam revealed: ‘Wisteria can be used to create inviting outdoor living spaces.
‘By planting wisteria near a seating area or near garden buildings or pergolas to crawl up, homeowners can enjoy its shade, fragrance, and beauty while relaxing or entertaining outdoors.
‘Such well-designed outdoor spaces can increase the usable area of a home and contribute to its overall value.
A NATURAL PRIVACY SCREEN
‘Wisteria can act as a natural privacy screen when grown along fences, walls, or trellises.
‘Its dense foliage and climbing habit can provide a sense of seclusion and add privacy to a home’s outdoor areas.
‘This feature can be especially appealing for potential buyers looking for privacy in their backyard.
MEMORABILITY FACTOR
‘Homes with well-maintained gardens and attractive landscaping tend to have higher market appeal.
‘Wisteria, with its aesthetic charm and association with traditional English gardens, can contribute to the overall appeal of a property.
‘It can make a home more memorable and desirable to potential buyers, potentially leading to a higher sale price or faster sale.’